Terms of Service

Last updated: 23 October 2026

These terms apply when you use Callwarm: the website, the web app at app.callwarm.com.au, and the Callwarm iPhone and Android apps. Callwarm is run by Maria Habibi, a sole trader in New South Wales, Australia (ABN 38 681 063 591), trading as Callwarm (“we”, “us”). By creating an account you agree to these terms and to our Privacy Policy.

When you sign up, you tick a box to confirm you agree to these terms, and we keep a record of when you agreed and which version. These terms are a binding contract between you (and the business you sign up for) and us. If we change them in an important way, we’ll ask you to agree again before you keep using Callwarm.

1. What Callwarm does

Callwarm texts people who call your business when you can’t answer, and people who send you an enquiry through Facebook or Instagram lead ads or a form on your website. Its assistant can ask what they need, answer questions using the business information you give it, offer times and book them into your calendar, and alerts you so you can follow up. Missed-call texting works when you forward unanswered calls to the Callwarm number we set up for your business.

Callwarm is a business tool. You must be at least 18 and using it for a business.

2. Your account

• Give us accurate details and keep your login secure. You’re responsible for what happens under your account.
• Tell us straight away at hello@callwarm.com.au if you think someone else has accessed it.
• You can delete your account at any time in the app under Settings → Delete account.

3. Plans, free trial and billing

• Plans are Starter (A$49.99), Pro (A$89.99) and Plus (A$199.99) per month, in Australian dollars, including GST where it applies. Current prices are on our pricing page.
• Your first 7 days are free for new subscribers. If you don’t cancel before the trial ends, your plan starts and is billed monthly.
• Plans are month to month. You can cancel any time and your plan stays active until the end of the period you’ve paid for. We don’t give refunds for part-months, except where the law requires it.
• Signed up on the website: you’re billed by card through our payment provider, Stripe. You can change your plan, update your card or cancel from Plan & billing.
• Signed up in the iPhone app: your subscription is billed by Apple to your Apple ID and is also governed by Apple’s terms. Manage or cancel it in your Apple ID settings, at least 24 hours before it renews. Refund requests for App Store purchases go to Apple.
• If a payment fails, we may pause texting until it’s fixed.
• We may change our prices. We’ll give you at least 30 days’ notice by email before a change applies to you, so you can cancel first if you prefer.

4. Text allowances

• Each plan includes a number of texts to your callers and leads each calendar month (Starter 80, Pro 200, Plus 500). Unused texts don’t roll over.
• Card plans: if you go over, we keep texting and charge 15c per extra text, added to your next bill in blocks of 10.
• App Store plans and free pilots: when you reach your allowance, automatic texts pause until the 1st of the next month. You can upgrade at any time.
• We’ll let you know by text when you’ve used 80% of your allowance and when you reach it.

5. White-label partner plans

Partner plans are agreed with us directly and have a 6-month minimum term, then continue month to month. Any separate written agreement with a partner takes priority over these terms where they differ.

6. Using Callwarm responsibly

Texts from your Callwarm number are sent on behalf of your business, so you’re responsible for them and for following the laws that apply to you. These include Australia’s Spam Act 2003 and Privacy Act 1988, and where you or your customers are overseas, laws such as the US Telephone Consumer Protection Act (TCPA) and carrier texting rules, Canada’s Anti-Spam Legislation (CASL), and the GDPR. In particular, you agree:

• to use Callwarm only to reply to people who called your business, sent you an enquiry, or otherwise agreed to hear from you;
• that any lead form you connect to Callwarm makes clear that people may be contacted by text, and that you have their consent where the law requires it;
• to tell your customers in your own privacy policy that you use service providers like Callwarm to reply to and manage enquiries;
• to identify your business in your messages and never remove or ignore opt-outs. Callwarm adds “Reply STOP to opt out” to first texts and stops texting anyone who replies STOP;
• to give us accurate business details where phone carriers require businesses that send texts to be registered (for example, in the United States);
• not to send spam, marketing to people who haven’t agreed to it, or anything misleading, offensive, harassing, discriminatory or illegal;
• not to use Callwarm for emergency services, or to give medical, legal or financial advice by text;
• not to misuse, copy, resell or try to break or overload Callwarm (except as a partner under a partner plan).

We may suspend or close accounts that break these rules, or that our phone and messaging providers ask us to stop.

7. Your data and your customers’ data

• You own your business data, including your customers’ details and messages. You give us permission to use it only to provide Callwarm to you, as described in our Privacy Policy.
• For your customers’ personal information, we act on your behalf and follow your instructions given through the app. You’re responsible for having the right to give it to us.
• We never sell your data or your customers’ data, and we don’t use it for advertising.
• We use trusted providers to run Callwarm, listed in our Privacy Policy. Some store data outside Australia.
• If you delete your account, we delete your business data from Callwarm. Some records (such as billing records) may be kept where the law requires.

8. The AI assistant

The assistant uses AI to reply to your callers and leads, and on some plans to answer questions and book appointments. It answers using the business information you give it in Callwarm, so please keep that accurate and up to date. If something isn’t covered, it’s designed to say it will check with you rather than guess. AI can still make mistakes, so check important details (such as prices, dates and job requirements) before relying on them. You can read every conversation, take over at any time and turn the assistant off. It tells people it’s an automated assistant if they ask. Callwarm doesn’t give medical, legal or emergency advice. Callers with an emergency should call 000 or their local emergency number.

9. Connected services

If you connect another service, such as Facebook, Google Calendar, Microsoft Outlook, Cliniko or Square, your use of it is also governed by that provider’s terms. You confirm you’re allowed to connect it. We aren’t responsible for those services, and features that rely on them may stop working if the provider changes or limits access.

10. Service availability

We work hard to keep Callwarm running, but we can’t promise it will always be available or error-free. Texts and calls depend on phone networks and third-party providers, so occasionally a message may be delayed or not delivered. We may update, improve or change features over time.

11. Our intellectual property

The Callwarm name, logo, website, apps and software belong to us. While you have an account, you may use Callwarm for your business under these terms. You may not copy, modify, reverse-engineer or create a competing product from Callwarm. If you send us ideas or feedback, we may use them without owing you anything.

12. Our responsibility to you

Nothing in these terms excludes rights you have under the Australian Consumer Law, or other laws, that can’t be excluded. Where the law allows us to limit our liability, our total liability to you is limited to resupplying the service or refunding what you paid us in the 3 months before the problem, and we aren’t liable for indirect or consequential losses such as lost jobs, lost profits or lost data.

13. What we don’t promise

Except for the guarantees you have under the Australian Consumer Law and other laws that can’t be excluded, Callwarm is provided “as is” and “as available”. We don’t promise that it will win you any particular number of jobs or bookings, that every text will be delivered, or that the assistant’s replies will always be correct. You’re responsible for decisions you make, and work you agree to do, based on information in Callwarm.

14. Your responsibility to us

You agree to cover our reasonable losses and costs (including legal costs) if a claim is made against us because of messages sent from your account, information you give the assistant, or your breach of these terms or of the law, except to the extent we caused the loss.

15. Ending your use

You can stop using Callwarm and cancel your plan at any time. We may suspend or close your account if you seriously or repeatedly break these terms, don’t pay, or if we stop offering Callwarm. In that case we’ll give you reasonable notice where we can and refund any prepaid period we don’t provide.

16. Changes to these terms

We may update these terms. If a change is important, we’ll tell you by email or in the app before it takes effect. If you keep using Callwarm after that, the new terms apply.

17. Sorting out problems

If you have a complaint or dispute about Callwarm, please email us first at hello@callwarm.com.au with the details. We’ll both try in good faith to sort it out within 30 days. If we can’t, either of us can refer it to mediation in New South Wales (for example through the Australian Disputes Centre), with the costs of the mediator shared equally, before starting court proceedings. This doesn’t stop either of us from seeking urgent court orders, or from using rights under the Australian Consumer Law.

18. Law

These terms are governed by the laws of New South Wales, Australia, and you and we agree to the courts of New South Wales.

19. General

• These terms, our Privacy Policy and any partner agreement are the whole agreement between us about Callwarm.
• If any part of these terms can’t be enforced, the rest still applies, and that part is read down as little as needed to make it enforceable.
• We may transfer our rights and obligations under these terms to a company or other entity that takes over the Callwarm business (for example, a company we set up to run it). We’ll tell you if this happens. You can’t transfer your account without our agreement.
• If we don’t enforce a right straight away, we haven’t given it up.

20. Contact

Questions or complaints: hello@callwarm.com.au.